Are influence and persuasion the same thing?

Persuasion is different from influence in that it is based on logic or emotional appeal.  You’re persuaded because something makes sense or because you felt emotional and your response to it is usually short-term and compliant.   Influence on the other hand is trust-based and it is much larger and more multi-faceted than  logic of persuasion.  When you think of someone who has influenced your life, your way of being, your thoughts and values, you realize their influence on you was by virtue of their whole being and your response to it was whole-hearted buy-in! 

 

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Gita Badiyan

http://KivaCorporateSolutions.com

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~ by Gita Badiyan on October 15, 2013.

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